Setting up WordPress behind a reverse proxy

Task: put a WordPress blog/site behind a reverse proxy. So moves to

Why? In our case, we do it for branding and also for SEO benefits: larger site receives more traffic, and we want to fold our blog content into

Let’s agree on a couple of terms before we start:
– original is A
– destination is B

I’m using the latest version of WordPress (4.2.2) and Apache (2.2) on Ubuntu.

Let’s get started!

  1. Server setup

  2. Before we even touch WordPress, we need to make sure that the server hosting B is ready to accept requests and forward requests for any URL to A.

    Assuming we have Apache setup and working, let’s make sure mod_proxy is enabled. With root or sudo privileges, run:

    a2enmod proxy_http
    service apache2 restart

    Then, open the Apache virtual hosts config file, and add:

    ProxyPreserveHost On
    ProxyRequests Off   
    <Location /blog>
        Order allow,deny   
         Allow from all

    Quick explanation for each line:

    ProxyPreserveHost On: Off by default. I’m turning it On because I host multiple sites on this server and use virtual hosts. If you don’t need it, simply exclude this line

    ProxyRequests Off: should only be on for forward proxy, not for reverse proxies

    <Location /blog>: applies proxy directives to requests matching /blog

    ProxyPass creates a mapping from a path within the local web site to a given remote URL

    ProxyPassReverse rewrites URLs in HTTP headers
    Order allow,deny: allows access to all proxied content

    After that, restart apache again:

    service apache2 restart

    Result: If you got this right, when you load you should see your WordPress blog home page.

    Note: if you see errors 500 on interior pages, check .htaccess file for any rewrite rules, and adjust if necessary.

    If you run into issues, here are 2 great sources on how to setup reverse proxy on Apache:

  3. Update WordPress settings

    Now we got to make sure that all URLs (category pages, single post pages) also display correctly on site B.

    For this, log into WordPress admin using the original login link:

    Go to Settings > General, and update the “Site address (URL)” field to B (

    Screen Shot 2015-07-13 at 2.52.32 PM

    Result: All pages should be accessible and rendering correctly.

  4. Update redirects, canonical tags, robots.txt

  5. This is a pretty extensive area that I have not completed yet, so I’ll add to this section soon once I have this task completed. Stay tuned!

  6. Fonts

  7. If you use any font embedding services, make sure you have correct license to match your new domain (, because it’s different than your original

  8. Administration

  9. You should be able to login and administer all content via the original link